Heck, I just posted at the same time as someone else today. When I saw that mine was 2nd, I went in, edited my post to continue the game with the new word.
It is sometimes interesting where the words lead you. I think the game is a variation on the one I have seen both Johnny Carson and Oprah do on their shows. They whisper a word/short sentence in someone's ear. That person whispers what they heard into the next person's ear, and it would go down a whole row of people, maybe two rows, and the last person says aloud what the word/sentence is. Gotta say it would get hysterical.
But here, it is interesting to see where individual minds go. When the thread gets too long, someone usually tries to steer the "word road" into a direction that will elicit getting the orignal one back. We have had it done in 37 posts, and have gotten close to or over 100. THAT is too long.